Let’s be honest. Most dealerships have used bikes just sitting on the floor or out back. Maybe they’re not hot sellers. Maybe they’re just waiting for the right buyer. Either way, they are doing nothing but collecting dust.
But what if those bikes could go to work for you?
In this post, we’ll show you how some dealers are renting out used motorcycles with the help of Twisted Road. They’re not only making extra monthly income, they’re also using rentals to close more deals, faster.
Let’s break it down.
Twisted Road is a platform where riders can rent motorcycles from real people and now from dealers too.
Think of it like Airbnb for bikes. A customer picks the bike they want, books it online, and rides it. Then they bring it back, all covered by insurance. It’s clean, simple, and safe.
For dealerships, it’s a new way to make money off bikes that are already in stock.
There are three big reasons:
If your bike sits, it earns nothing. But if someone rents that same bike for a weekend at $100 a day, that’s $300 you just earned from a bike that wasn’t moving.
Do that 4 times a month and you’re looking at over $1,000 in added revenue.
You probably already know this, but 44% of riders say the hardest part of buying a bike is not getting to test ride it. With Twisted Road, you can offer extended test rides that feel like a real ownership experience.
Even better, when the rider comes back to buy, you can credit the rental toward the purchase. It’s a win-win.
Every used bike you list gets shown to riders in your area who are already in the market. That means more eyes on your inventory and more chances to connect with serious buyers.
That’s the best part. Twisted Road takes care of all insurance and rider checks. They also plug into your inventory system, like Lightspeed or Dealer Spike. Your used bikes are automatically listed and removed as they sell.
And yes, you can control which bikes are listed. You don’t have to rent them all.
If you're a dealership looking to try rentals for the first time, here are a few quick tips:
Remember, even if a rider doesn’t buy right away, they’re still paying you to test ride. That’s a customer relationship worth building.
The market is changing. Riders are doing more research online, watching YouTube reviews, and asking for longer test rides. If your dealership is still saying “no” to that, you’re losing sales to stores that say “yes.”
The Twisted Road platform gives you a way to say yes, while also adding money to your bottom line.
So the next time you walk through your used bike inventory, ask yourself:
Could this bike be working for me right now?
Because the answer is probably yes.
Want help getting started? Head over to TwistedRoad.com or reach out to our team at MotoHunt. We’re already working with dealers to plug this in — and we’d love to help you too.